- The top shows Recipients, Delivered, Still sending and Skipped.
- Performance shows opens, clicks, bounces and unsubscribes.
- What it earned shows the Revenue, Bookings, Quotes accepted and replies that came from the campaign.
- Links clicked shows which links people clicked most.
- If you tested two subject lines, a table shows how each one did and which won.
How money is credited
A booking, accepted quote or payment counts for a campaign when the person clicked a link in it within the 14 days before. If they clicked links in two campaigns, the most recent click gets the credit.
All campaigns together
Click View analytics on the Email Campaigns page. Overview shows Revenue from email, What earned it, Inbox health (bounces and spam reports) and Your list (how many people you can email).
Treat opens as a rough guide. Some email apps open every email automatically, and others hide opens. Clicks and bookings are the numbers to trust.
To stop a campaign that is scheduled, open it and click Cancel campaign.